staples of la culture
At the end of the ‘80s the Lakers dominance dried up and so too did the courtside celebrity sightings. Until the arrival of Shaq & Kobe in the late ‘90s.
The Lakers electrifying performances at the Staples Centre became a unifying force for the city, highlighted by three NBA Championships. And their success solidified Shaq & Kobe as not only one of the game’s greatest duos but staples of LA’s cultural narrative.
Kobe Bryant and Shaquille O'Neal became some of the most recognisable and influential figures in popular culture. Their impact extended beyond basketball borders, shaping fashion & entertainment, and inspiring generations to come.
COMING SOON...
Best of the lakers
Get ready to discover the ultimate collection celebrating the staples of LA culture.
Inspired by the iconic 90's and early 2000's, the capsule features premium detailing, embroidery, vintage fits and custom designed graphics.
collection coming soon!
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“Excellence is not a singular act, but a habit. You are what you repeatedly do.